FUGO Studios and Guillotine Pictures teamed up with local agency Forty Four Digital to create this fun holiday spot for the Vanilla Gift Card.
Shot over three days in Atlanta, the spots required almost a dozen different camera set-ups. Great attention was paid to each set-up so that it would complement the actor’s character. The natural lighting gives this piece a “slice of life” feel, and color coordination between the wardrobe and sets gives the “pop” needed for a national broadcast commercial.
We were fortunate enough to get to shoot in the 2012 Southern Living Idea Home in Senoia, Georgia. This beautiful home was camera-ready, and it’s owners made shooting there a real treat. It was also great to get to work with a great team of talented people all working towards a common goal.